关于家具设计的英文 看不懂求翻译
关于家具设计的英文 看不懂求翻译
BRANDanalysis
Lifestyle, no clear life style, relay most on priceand quantity.
Marketsegment,middle low market position, people like appearance than essence.
STYLE
Materials,melamine, solid wood, glass, metal chrome, PU leather, fabric.
Finish,most mat-semi mat-glossy
Form,square heavy and bold, not line definition or clear design identity.
FUNCTION
Space,over size furniture specially for sofa and bed, look good in the shop
wheninside a normal size apartment make the space smaller.
Customisation,very little.
Utility,standard with not real innovation.
Note,with the solid wood collection going to move up on the market segment.