英语翻译准确把握市场营销的核心概念,正确认识市场营销的重要作用,全面理解现代市场营销观念的内涵,对于搞好市场营销,加强经

Accurately grasp the core concepts of marketing,a correct understanding of the important role of marketing,a comprehensive understanding of modern marketing concept of connotation,for doing a good job in marketing,strengthening management,and improve economic benefits of great significance.
Marketing communication and information portfolio includes four major ways:advertising,marketing personnel,public relations,sales promotion.Marketing must know how to use these four marketing methods put the product information to target customers.
Entering the new century,more and more many similar enterprises,a single traditional marketing approaches have not shown good results.
Integrated Marketing refers to the restructuring of enterprises as the core consumer behavior and market behavior,integrated and coordinated use of various forms of transmission to the goal of reunification and unity of the spread of the image,the dissemination of consistent product information,achieve two-way communication with consumers,quickly establish the brand in the consumer mind status.
Integrated marketing communication with consumers from the emphasis the nature of the meaning of promotional and marketing activity carried out,that would be advertising,public relations,direct marketing and other promotional portfolio organically instrument to facilitate the greatest degree of consumer awareness.
Therefore integrated marketing can really help companies succeed